woensdag 17 juni 2015

Rework

Title: Rework
Author:   Jason Fried
Recommended: ★★★★☆


Main points:
Long term business planning is guessing.
No time is no excuse! When you want something badly you make time. You skip the television, you skip the PUB night etc.
The easiest way to create a nice product/service is to make something you need/want to use.
Avoid outside investors because you end up building what they want instead of what the customers want.
Don’t think about the exit strategy, start with a commitment strategy.
Cut your estimates into smaller timeframes. Instead of a 12 week project, make it 12 one week projects.
Focus on yourself not the competition.
Don’t hire a expensive PR when nobody knows u. Start small and try to find some bloggers and social media to be noticed.

Incorporate yourself in the product, and everything related to it.

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